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Opening a Venue

Batting Cage Business: How to Start One in 2026

Batting cage business startup guide: costs from $80K to $520K, formats, machines, licensing, and the revenue model that makes facilities profitable.

Guide

How to Fill Slow Weeknights at Your Entertainment Venue: 9 Proven Strategies

Every entertainment venue has the same problem: weekends are packed and weekdays are half-empty. Here are 9 proven strategies to fill slow weeknights — from themed nights and leagues to corporate outreach and urgency campaigns.

Sparky's Social booking flow — package selection screen, framed in a browserGuide

The Venue Operator's Guide to Package Pricing That Actually Converts

Most venues set pricing once and never touch it again. Here's the 5-principle framework for structuring, testing, and optimizing activity packages — with templates for bowling, golf sims, axe throwing, and FECs.