Diversey River Bowl Streamlines Reservations with Rex

Diversey River Bowl is one of the nation's busiest bowling centers. Faced with the challenge of managing a high volume of customers, they turned to Rex to handle their lane and private party reservations. This case study explores how the implementation of Rex, a cutting-edge booking platform for competitive socializing, transformed their operations and significantly improved their customer service.

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Background

Diversey River Bowl, renowned for its popularity and bustling atmosphere, struggled with the overwhelming task of handling numerous booking inquiries daily, especially during the peak season. The management team could sometimes spend entire days solely responding to party inquiries, resulting in time-consuming and inefficient processes.

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Challenges

Managing a high volume of customer inquiries for lane reservations and party packages.

Synchronizing reservations with the existing Steltronic scoring system.

Maximizing lane utilization during peak hours and busy periods.

Flexible pricing options dependent on time, day, and month.

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1. Managing a high volume of customer inquiries for lane reservations and party packages.
2. Synchronizing reservations with the existing Steltronic scoring system.
3. Maximizing lane utilization during peak hours and busy periods.
4. Flexible pricing options dependent on time, day, and month.

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Solution

To streamline their operations, Diversey River Bowl decided to implement Rex. In turn they received a flexible booking solution that allowed them to set things up their way. Rex provided several key features that significantly improved their efficiency and customer service.

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Seamless Reservation Integration‍

Rex seamlessly integrated with the center's existing Steltronic scoring system. This synchronization enabled automatic updates and real-time availability of lanes, ensuring accurate and up-to-date information for customers interested in reservations. The integration eliminated the need for manual data entry, saving time and reducing errors.

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Real-Time Management with Rex Host App

The Rex Host App empowered the center's staff to manage reservations and lane allocations in real time. This feature allowed the staff to optimize lane utilization at all times, ensuring that lanes were maximized efficiently. With the app's user-friendly interface, the staff could easily monitor and adjust reservations, resulting in a smoother customer experience.

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Flexible Pricing Options

Given the variability of pricing dependent on time, day, and month, Rex provided the bowling center with the flexibility to set up pricing structures according to their unique needs. The platform's customizable pricing feature allowed the center to adapt their pricing strategy dynamically, ensuring competitive rates while maximizing revenue.

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Excellent Support from the Rex Team

Throughout the implementation process and beyond, the bowling center had a positive experience working with the Rex team. The Rex team promptly addressed their needs and fulfilled several feature requests, further enhancing their overall experience with the platform.

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As one of Chicago’s busiest bowling centers, we constantly grappled with managing the high volume of customers who were interested in reserving lanes & party packages with us. It was not unusual, especially in our busy season, to spend an entire day solely responding to inquiries. Since adding Rex this has become significantly easier to manage.

Our Steltronic scoring system seamlessly syncs with incoming reservations; while the Rex Host App gives us the ability to manage things in real-time, ensuring our lanes are being maximized at all times. Additionally, with the flexibility to set things up our way, especially given the variability of our pricing dependent on time, day, and month, Rex has been invaluable.

Lastly, our experience with the Rex team has been excellent. They have been able to fulfill several feature requests, which has significantly enhanced our overall experience while using their platform.

Max Herringer | Diversey River Bowl

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Results and Benefits

• Improved Efficiency: By automating the reservation process and synchronizing with the scoring system, the bowling center significantly reduced the time spent responding to inquiries. This led to increased staff productivity and improved operational efficiency.
• Enhanced Customer Experience: Real-time management of reservations ensured optimal lane utilization, resulting in a smoother experience for customers. The accurate availability information prevented double bookings and eliminated confusion, enhancing overall customer satisfaction.
• Revenue Optimization: The flexibility to set pricing dependent on various factors allowed the center to maximize revenue by adjusting prices based on demand. The customizable pricing feature ensured competitive rates and improved profitability.

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Conclusion

Through the adoption of Rex, Diversey River Bowl overcame their challenges related to managing customer inquiries, lane reservations, and pricing variability. The integration with the Steltronic scoring system, real-time management capabilities, and personalized support from the Rex team were instrumental in streamlining operations and improving customer satisfaction. Rex's comprehensive solution proved to be invaluable, enabling the center to focus on delivering exceptional bowling experiences while achieving higher levels of efficiency and revenue optimization.

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